Blizzard Calls DRM a “Losing Battle”

Recently this year a lot of video game publishers started using more advance DRM methods to battle piracy. Starting with Ubisoft’s new DRM system that requires gamers to be connected to the internet at all times to actually play the game, even playing the single player mode. However, after a few so called hacks from hackers, their server was shut down which led to thousands and thousands of gamers left with a game that they bought, but could not play because of the DRM that Ubisoft set up.

Blizzard on the other hand is saying that there is no win-win situation by using DRM and most likely will harm you in the long run. Recently, Blizzard co-founder and executive producer for StarCraft II Frank Pearce, told VideoGamer that Blizzard will be using only Battle.net registration and a one-off activation for StarCraft II. None of that DRM stuff because Blizzard will be hoping to improve their Battle.net service so that players will be attracted to actually buying the game and try to convince pirates to also do the same.

Frank Pearce also said “If we’ve done our job right and implemented Battle.net in a great way people will want to be connected while they’re playing the single player campaign so they can stay connected to their friends on Battle.net and earn the achievements on Battle.net,”

“The best approach from our perspective is to make sure that you’ve got a full-featured platform that people want to play on, where their friends are, where the community is,” he added.

“That’s a battle that we have a chance in. If you start talking about DRM and different technologies to try to manage it, it’s really a losing battle for us, because the community is always so much larger, and the number of people out there that want to try to counteract that technology, whether it’s because they want to pirate the game or just because it’s a curiosity for them, is much larger than our development teams.

“We need our development teams focused on content and cool features, not anti-piracy technology.”

Well, earlier this year Blizzard did announce that they wil still take some cautionary measure to stop piracy by dropping the LAN mode from ‘StarCraft II’. It did make a lot of gamers angry, but if you ask me it is still way better than all that damn DRM other publishers are using now.

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Comments

17 Responses to “Blizzard Calls DRM a “Losing Battle””
  1. Butters says:

    Valve has known this for years. See Steam, see Steam go, go Steam go!

  2. Rob says:

    If you want people to buy your game, let the pirates trade it, but give them something extra for buying it. SCII will be on all the dl sites, but people will want to connect to battle.net so they'll buy it. Bizzard 'gets it'. Good for them. A good game will sell itself.

  3. ben says:

    If you think that this isn't DRM, I cannot help you.

  4. Enn says:

    No one wants to go through hoops to play a game, they just want to play it.

    Blizzard allows a "try before you buy" sort of thing where you can pirate the game but you get limited features unless you actually buy the game.

    I've been more inclined to pirate other games rather than Blizzard games considering the lack of care from the other companies.

    When BFBC2 went live on the PC, there were many bugs and the game was hardly playable for the first month or so of release.. all those bugs should have been addressed during the beta stage rather than rushing the release.

    Blizzard do not release their games until it's 99% ready at the least, they've spent years making SC2.

  5. hugh says:

    Ugh's long post is typical of the PC community.

    Some self righteous angry retort, trying to justify why he steals.

    I know people exactly like him. Bit Torrent running 24/7 downloading pirated games and movies off the net. The creators of which rarely see a dime from him (despite his 1000 claims, I expect this to be a wild exaggeration).

    Add in to the pot turds who cheat by wall hacking and auto aiming their way through FPS games and PC gaming has many weaknesses.

    It's very depressing that games makers don't get the money they are due because so many smart people focus their time on cracking DRM and attacking servers. I have great sympathy for the games companies.

    With games these days, there are demos, people showing gameplay on youtube. You really can make a pretty informed choice before you buy.

    You will never convince these idiots what they are doing is plain wrong, they have a moral blind eye to this and feel they aren't hurting anyone. The truth is, the end up not paying for games they do continue to play, despite their protestations. Its also people like Ugh which mean we all have to be connected to the Internet to game and register.

    Just read his post again. He is "angry" because he has to have virtual drive software loaded in order to run his "pirated" games. LOL It's like a murderer complaining about having to load bullets in his gun, or wipe blood form his knife. Its insane!

  6. john frink says:

    DRM sucks, of course, we all know that. It's a way of screwing legal users over and over again. Assasins Creed 2 anyone? But as much as I like Blizzard's games, and despite the advantages of a community-driven platform like battle.net, it is a way to controll, i.e. limit, reselling of used games. It is build, as well as DRM, to fight reselling, which publishers seem to hate as much as this teh piracy, whatever that is ^^

  7. Dash says:

    So I guess we see how that turned out…Blizzard uses DRM anyways…and it's getting worse…

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