Gearbox Gives Away Borderland 2 for Free to All PAX Attendees

 

2K and Gearbox was in a very generous mood at their PAX panel, since they gave away Borderlands 2 for free to all the people that showed up to their panel.

Everyone there got a card with a code to redeem the game when it is released. However, check out the video from Kotaku to see the funny oath they had to take to receive the game.

Marketing suicide or marketing genius? GENIUS!

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